Head of Marketing - PropTech

Permanent
150000 GBP

Head of Marketing – PropTech/FinTech

 

Help our client unleash disruptive technology into an old-fashioned industry. This is an opportunity for a motivated marketing professional to drive customer acquisition at an ambitious PropTech/Fintech hybrid from the ground up.

 

Responsibilities of the Head of Marketing:

A vital role in scaling and setting us up this exciting proposition for success, as the Head of Marketing you will work with the team and our co-founders to develop a brand strategy, identity and voice what reflects the most distinctive and differentiated elements of the product.

Build and manage the marketing infrastructure to launch and manage activities across multiple geographies, integrating and operating the most appropriate back-end software to meet the immediate needs and prepare for scale-up. Identify the most effective marketing channels for the product and execute the strategy to reach the target customer, generate engagement and grow the community.

 

The successful candidate for this Head of Marketing role will:

·       Be a highly motivated ‘people person’ with a can-do attitude

·       hungry for an entrepreneurial challenge and comfortable in an ever-changing environment

·       Be curious about disruptive trends and emerging technology, especially the rise to prominence of retail investors and the potential for digital assets

·       A proven ability to find intelligent solutions when the context is complicated.

·       A fast learner who can coach and be coached under pressure.

·       Broad base of marketing skills and both experience of and openness to multiple approaches and tools

·       Product launch scenarios involving customer testing and feedback.

 

Skills needed:

Led marketing for a successful consumer focused PropTech or FinTech

Familiarity with marketing to international customers

Have a playbook of early-stage organic marketing strategies and tactics

Have experienced leveraging partnerships to scale

Be highly energetic and resilient

Have prior knowledge of blockchain and/or investments

Have prior knowledge of National and/or global affiliate marketing campaigns

Have prior knowledge of National and/or global PPC and SEO marketing strategies 

 

Salary and Benefits:

The salary range for this role is £125,000 – £150,000 DOE with a performance related bonus and options scheme to be confirmed.

A brand new Macbook (or equivalent) when you join

25 days annual leave + bank holidays (or the option to trade in your bank holidays for 8 days leave taken whenever you want)

Hybrid working, expectation of office based during initial period

Private Healthcare

Life Assurance

Options Scheme

 

We are an equal opportunity employer and operate as an Employment Business and Recruitment Agency.
Job Overview
Type : Permanent
Category : Marketing
Salary : 150000 GBP